Fabric Care

How long a garment remains a companion to its wearer often depends on far more than just the number of times it has been worn.
The clothes that remain staples in our wardrobes over the long term have typically withstood the test of time, daily life, and repeated wear. They may have accompanied you through busy workdays, relaxing travel moments, or perhaps just an ordinary yet unforgettable afternoon. With the right washing and care methods, this companionship can be made to last even longer.
We have always believed that effective garment care is not about complicated procedures, but rather about a conscientious approach to the details of daily life.
Before washing or ironing, we recommend checking the care label located on the inside of the garment to select the most appropriate care method for its specific fabric type. Often, adopting a few simple habits is all it takes to help your clothes better retain their original condition and texture.


Daily Care Habits

Through daily wear—involving friction, washing, and exposure to heat—garments inevitably undergo gradual changes. Therefore, paying a little extra attention to certain details before washing can effectively minimize wear and tear:
  • Separate dark-colored clothes from light-colored ones to prevent color bleeding;
  • We recommend turning garments inside out before washing to reduce surface friction;
  • Use a mild detergent and avoid harsh, abrasive cleaning products;
  • Avoid soaking garments for extended periods;
  • Whenever possible, wash and care for different fabric types separately;
  • Always check the care label before washing and follow the recommended instructions.
These seemingly simple steps often prove to be the most effective way to keep your clothes comfortable and in excellent wearable condition.


Care Guidelines for Different Fabric Types

Soft Knits
Knitted garments typically have a soft texture and therefore require gentler care.
  • We recommend gentle hand washing or using the "delicate" cycle on a washing machine;
  • Avoid washing with hot water;
  • After washing, gently press the garment to remove excess water;
  • Do not wring it out forcefully;
  • It is best to lay knitted items flat to dry to prevent stretching or deformation;
  • Avoid prolonged tumble drying at high temperatures.
With proper care, you can minimize issues such as pilling and sagging, helping the garment maintain its natural silhouette.

Lightweight Everyday Fabrics
Lightweight fabrics prioritize comfort above all else; therefore, it is advisable to minimize excessive friction during the washing process.
  • We recommend washing with cold or lukewarm water;
  • Whenever possible, wash these items alongside clothes of similar colors;
  • Avoid frequent ironing at high temperatures;
  • Air-drying naturally is the best way to help preserve the integrity of the fabric.
Gentle care methods help fabrics retain their lightness and comfort for a longer period.

Structured Garments
Some garments place a greater emphasis on overall silhouette and cut, requiring extra attention during care.
  • We recommend minimizing frequent machine washing.
  • When machine washing is necessary, select a gentle cycle and use a laundry bag.
  • We recommend using a low-temperature setting when ironing.
  • Use appropriate hangers for storage to help maintain the garment's shape.
Proper care also helps garments preserve their texture and clean lines.


Ironing and Storage Recommendations

Different fabrics have varying tolerances for heat; therefore, when ironing, we recommend selecting the appropriate temperature based on the garment's care label. For areas featuring prints, embellishments, or special finishes, avoid direct contact with high heat whenever possible.
When storing garments, ensuring they are completely dry is equally important. Knitted items are best stored folded, while garments that require their silhouette to be maintained should be hung. A well-ventilated, dry environment also helps keep garments in optimal condition.


Regarding Natural Changes During Daily Wear

Over the course of prolonged wear and repeated washing, certain minor changes are considered normal.
For instance, some fabrics may develop slight pilling; new garments may release a small amount of excess dye during their first wash; or slight shrinkage and deformation may occur if washed using inappropriate methods. These issues can typically be minimized or remedied by adopting gentler and more appropriate care practices.


A Final Reminder
Every garment differs in terms of fabric, craftsmanship, and structure; therefore, we always recommend consulting the specific care label located inside the garment for the most suitable care instructions.
Approaching every washing and storage task with care is not merely about extending a garment's lifespan—it is about ensuring that the clothes you love can remain a cherished part of your daily life for as long as possible.